Big Picture-Macro View

What the greatest technology investors say about the Big Picture-Macro View

 

Harness your User's Passion

Bill Gross Founder and CEO business incubator Idealab

One of Gross’ 12 lessons from his 30 years as an entrepreneur is “[] [to] harness your users’ passion.  In the new world of media, you have to create automated ways to get your customers to get you new customers. That’s unbelievably powerful. And there are incredible capabilities available [] to help you to take advantage of that.” Bill Gross: Here Are The 12 Lessons I've Learned In My 30 Years Of Being An Entrepreneur, Bill Gross, Chime | Dec. 15, 2011; 
http://www.businessinsider.com/bill-gross-lessons-2011-12#lesson-11-harness-your-users-passion-38#ixzz1j6DiKlAr